According to a report from BBC, the Digital Entertainment and Retail Association (ERA), almost 90% of video games sold in the UK in 2022 were digital downloads. This significant shift toward digital sales is a major change from previous years, as physical game sales have decreased year-on-year. The gaming industry accounted for £4.7bn of total sales in the UK in 2022, outstripping industries such as film, television and music. In this blog post, we’ll take a closer look at why digital game sales are on the rise and what this means for the future of gaming. The Rise of Digital Downloads The ERA attributes much of the growth in digital game sales to mobile apps, which accounted for 30% of total sales. Mobile devices such as iPhones and iPads have made it easier than ever before to purchase and download games on-the-go. This convenience has allowed gamers to purchase games without ever having to visit a physical store or wait for a delivery from an online retailer – something that was not possible before the advent of mobile devices. In addition to mobile devices, digital storefronts such as Steam have also made it easier for gamers to purchase their favorite titles directly from their computer or console. These platforms offer access to thousands of titles all at once, making it easy to find exactly what you’re looking for without ever leaving your couch. What’s more, digital storefronts often feature discounts or promotional offers that make buying games even cheaper than buying physical copies at retail stores. The Future of Gaming This shift towards digital downloads is likely to continue into the future as technology advances and more gamers become comfortable with purchasing games online rather than through physical stores. This could lead to even more growth in the gaming industry as developers are able to reach larger audiences with their products and publishers can take advantage of marketing opportunities that may not have been available before due to restrictions around physical distribution channels. It could also lead to changes in how developers create games - by taking advantage of technologies such as cloud computing and streaming services, developers may be able to create bigger and better worlds with fewer resources than ever before! Conclusion Digital game sales dominated the UK market in 2022, accounting for almost 90% of all sales according to ERA data. Much of this growth can be attributed to mobile devices and digital storefronts like Steam which make it easier than ever before for gamers to purchase their favorite titles without ever leaving their home. As technology continues advancing, it’s likely that we will see even more growth in this sector over time – leading not only more opportunities for consumers but also new challenges and possibilities for game developers everywhere!